WELCOME!
From bricks, to clicks (and a few dumbbells in between)
I didn’t exactly plan to start an online coaching business — it just sort of… happened. One day I was running a buzzing personal training studio, music blasting, clients smashing PBs, protein shakers everywhere. The next, I was staring at my laptop trying to figure out how to angle the camera so people could actually see my squats on Zoom without also seeing my laundry pile.
Running a bricks-and-mortar studio was incredible — the energy, the community, the high-fives, and the occasional client who’d “forget” their towel for the 47th time. But between managing the business, cleaning up 16 different versions of someone’s pre-workout spill, and surviving lockdowns, I started wondering if there was a better way to help people — one that didn’t involve constantly replacing resistance bands stolen by clients “for home use.”
So I took the leap. I turned my systems, training methods, and nutrition coaching into an online platform — the same results, but without the mop and bucket. Turns out, people love being able to train anywhere, stay accountable, and still have me in their ear making sure they’re not skipping leg day.
Now, instead of running around a gym all day, I get to focus on what actually matters: helping people transform their bodies and habits — and occasionally making sure they haven’t muted me mid-session.